January 21, 2022 – dtac is one of “ASEAN and Thailand’s Top Corporate Brands 2021.” The awards are based on the Corporate Brands Success Valuation tool developed by the Department of Marketing, Faculty of Commerce and Accountancy, Chulalongkorn University, in association with the Stock Exchange of Thailand (SET). Now in its 12th edition, the awards cover 15 business categories. dtac won in the Information & Communication Technology (ICT) business sector.
Mr. Sharad Mehrotra, CEO of Total Access Communication PLC or dtac, said, “dtac, as a corporate citizen, is committed to building a company and brand with business integrity to ensure optimal value to all stakeholders. dtac is driven by social goals, our responsibility to contribute to society and the ambition to elevate business sustainability. We adhere to good corporate governance and support government policies in the development of the country’s telecom industry, economy, and society. We are therefore very proud to win Thailand’s Top Corporate Brands 2021 in the Information & Communication Technology (ICT) business sector.”
“This is a testimony to our success developing the dtac brand to grow sustainably. dtac strives to ‘Empower you to live the life you truly want.’ This differentiates our brand by going beyond selling products to promote empowering and fun experiences together with social responsibility for our target groups,” he added.
dtac develops resilience and trust with all stakeholders by following a Responsible Business Conduct with seven pillars: 1. Good governance with integrity, 2. Privacy leadership, 3. Supply chain sustainability, 4. Digital skills for socio-economic inclusion, 5. Climate and environment management, 6. Human rights and employee rights, and 7. Workplace wellbeing. For details, please go to: https://dtac.co.th/responsible-business
To be eligible for Thailand’s Top Corporate Brands, the company or organization must score level 4 or above in the IOD Corporate Governance Recognition. Candidate companies must also have been listed in the Stock Exchange of Thailand for a minimum of 3 years to be eligible for the Corporate Brand Success Valuation. Furthermore, Thailand’s Top Corporate Brands are awarded only for corporate brands valued over THB 5 billion.
Prof. Dr. Bundhit Eua-arporn, President of Chulalongkorn University, presided over the ceremony and presented Thailand’s Top Corporate Brands 2021 award to Mr. Sharad Mehrotra, CEO of Total Access Communication PLC or dtac.