New distribution model connects PT Max cardholders to dtac prepaid products and Jaidee services at PT service stations nationwide
29 September 2020 – dtac is reinventing its distribution model for the new normal through a partnership with PTG Energy, the operator of PT service stations and a full-circle energy leader in Thailand. Fourteen million PT Max card holders can collect a dtac prepaid “Termsuk SIM” for free when getting gas, gaining access to the dtac network and dtac Reward loyalty program. Using a QR code, they can complete the SIM registration online. The collaboration therefore fits customers’ evolving lifestyles, with fast-growing mobile usage upcountry and the rapid adoption of touchless, self-serve services.
PT Max card holders who purchase gas at 725 participating PT gas stations nationwide can redeem 1 point to get their free dtac prepaid “Termsuk SIM” packed with 52 GB of internet connectivity, up to 200 baht in top up bonus and 20 free minutes of dtac number calling—plus the special privileges of the dtac Reward loyalty program. Available from today through 30 November 2020.
The SIM card registration can be performed by the customers themselves, simply by scanning the QR code on the SIM card packaging or the accompanying user manual.
Mr. Sharad Mehrotra, CEO of Total Access Communication PCL or dtac, said, “This cross-sector alliance between dtac and PTG Energy reflects our customers’ changing lifestyles. Data usage is currently growing five times faster outside of Bangkok, and customers expect more self-serve, touch-free experiences. Plus, the dtac Jaidee services are tailored to their current needs: a great network with Thailand’s fastest download speeds, great prices and great Jaidee services specifically created to support our prepaid users’ everyday life.”
Mr. Pitak Ratchakitprakarn, CEO and President of PTG Energy PCL or PTG, said, “PTG service stations now cover the whole of Thailand, and with a continuously growing number of PT Max card members, we strive to offer even more benefits to our customers with new strategic partners. Our synergy with dtac, a leading mobile phone network in Thailand, offers our customers access to dtac prepaid SIMs at our PT service stations nationwide. Our customers also gain access to all the great benefits that the dtac Reward loyalty program offers, adding value to our PT Max card and contributing to improving customer satisfaction. This a step forward in strengthening our business network.”