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Product & Services

System Stone, a smart factory solution from dtac accelerate Batch 7, secures Pre-Series A funding from Expara Thailand

10 June ,2019 - System Stone, Thailand’s leading Industrial Tech startup, closed their Pre-Series A funding round with Expara (Thailand), a Southeast-Asia focused VC currently managing the SMEs Private Equity Trust Fund for Government Saving Bank (GSB) and The Stock Exchange of Thailand (SET). System Stone plans to use this funding to increase market share in the domestic market, with the aim to be the No.1 machine maintenance platform in Thailand. They are also preparing for overseas expansion and are currently developing advanced IoT solutions for manufacturers. According to Sittikorn Nualrod, CEO and Co-Founder of the company, Industry 4.0 trend was the main push for global manufacturers to transform the current workflow. “System Stone began when the new trend created challenges for traditional businesses to digitize their factories. Manufacturers began to look for solutions that will help them differentiate from competitors and change the perception that people had of them. We were able to use our expertise and develop a mobile application which aided engineers in their current workflow. The platform enables them to work faster, easier and at the same time reduces total operational costs for maintenance as well as capital injection.  There are still many opportunities in this…

How enterprising Thais are cashing in on Facebook Live

Shopping mall in downtown Bangkok or even market in rural Thailand, could be on the brink of being reshaped by Facebook Live, the feature introduced by the social network platform provider Facebook in 2016. Facebook Live allows its users to broadcast and interact with viewers in real time. According to a study by WeAreSocial 2019, Facebook is ranked the first in terms of monthly traffic in Thailand. It is also listed as the most widely used social media platform in the country.  Of Thailand's 48 million Facebook users, 32 million of them use the platform daily In Thailand, small vendors are increasingly using Facebook Live as a sales channel, which ranges from selling clothes, shoes, bag, cosmetics, silk, dried seafood or even gold jewelry. This is a phenomenon that goes well beyond Bangkok and further underscores how rural populations can be empower by mobile technology. A story of a millionaire made from Facebook Live Recently, a news report featured a dried seafood seller who made a fortune from using Facebook Live - Ha Sun. He, 29, earns more than one million baht in revenue nightly from using Facebook Live as a communication tools and sales channel. He goes live on Facebook nightly via his Facebook Fan…

How dtac is better supporting Thailand’s SMEs

Every 10 to 15 minutes or so, the room dedicated to dtac’s small and medium enterprise customers erupts in clapping and cheering. Each outburst represents a sale, which pops up on all the salespersons mobile devices as a notification, and on flat screens in their open space. This celebration of small wins is just one of the initiatives brought out by Magnus Muller, who joined dtac in June 2018 as the head of its Small and Medium Enterprise (SME) division. Since then, the number of new SME subscriptions sold each month has increased by 220 percent. “Many people are afraid to say they work in sales. People think sales is just a number, just money. I want us to be proud. I want to have that visibility. Every time we cheer, that’s an actual customer we’ve acquired and for whom we can make a difference,” says Magnus. “Celebrating makes us confident.” Magnus also ascribes the team’s success to a heightened empathy for dtac’s SME customers: “I worked in an SME for 10 years. They have such a hard everyday life. They don’t have the resources and internal capacities. They have to do everything themselves: fix the Wi-Fi, clean the toilets,…

dtac’s special team fixing up to 90 percent of customer complaints

In three months, the "Delight Team" was able to reduce certain categories of customer complaints by up to 90 percent. dtac set up a special task force in November 2019 with a key mission to reduce customer complaints, which increased due to a complex transition in dtac's spectrum holdings after 29 years under a concession regime. The established cross-functional team called “Delight team”, is led by Mr. Raewat Tankittikorn, "head of channel strategy and partnership" with joint members from multiple departments - technology group, call center, digital community, postpaid marketing and brand communications. From a vast number of complaints, they were classified as 115 problems that helped us to be more focused and prioritized - solve and prevent pain points. The aim was to fix and improve customer experiences and satisfaction. How cross-functional culture promotes efficacy “It’s impossible to fix problems by working in silos. But things will be a lot easier when you have those members from different units at a place. They bring their expertise to help fix problem. We will get a variety of views through each member lens," he said. There are many impactful benefits of cross-functional team. It is a way to optimize flexibility, creativity and productivity. Working in cross-functional…

dtac celebrates New Year with “Maha Heng Festival” lucky draw giving customers chances to win prizes worth over 5 million baht

December 4, 2018 – dtac launches a big year-end campaign “Maha Heng Festival” as part of the New Year’s celebration to offer its customers chances to win prizes until Chinese New Year 2019. For every 30 baht spent on value-added services, dtac prepaid and postpaid customers will receive one chance to win prizes every 2 weeks during the campaign running from December 3, 2018 – February 11, 2019. The prizes include: 1. One-baht lucky gold pendant necklaces from “Mor Chang” Tossaporn Sritula 2. 40,000-baht gift vouchers from Big C and 3. Free 12-month Internet access worth 6,000 baht – totaling over 500 prizes worth over 5 million baht. Since acquiring all spectrum bands, dtac has accelerated network expansion to increase coverage and launched marketing campaigns to create value for customers, including a big year-end campaign that offers more than 20 million customers of dtac chances to win prizes when subscribing to a value-added service during the festive season promotion. Lucky draw chances can be accumulated and lucky draw winners will be announced every 2 weeks for 5 rounds. The prizes include: 70 one-baht gold pendant necklaces worth 19,380 baht each, totaling 1,356,600 baht. 19 40,000-baht gift vouchers from Big C, totaling…