Can a lucky number change your life? Suwirat “Kai” Chaopanich is deeply convinced of the power of numerology. And this Head of Regional Sales Management will have you convinced too. Blessed with a bubbly, outsize personality, she’ll ask for your number the way a palm reader would ask you to extend a hand. Then comes the verdict–a review of your number’s influence on love, work, and money.
Her infectious optimism and winning attitude have made her a hit salesperson at dtac. And dtacblog set out to find out more about her secrets to happiness.
“Selling must be in my blood. I started working for dtac in 1991, then rising through the ranks. Today, I am in charge of direct sales, which helps expand dtac’s base of postpaid customers. I'm like a scout. dtac usually assigns me to go to the frontline to test the market and try new selling techniques,” Ms. Suwirat said.
Limitless Digital Opportunities
Despite big targets to achieve, Ms. Suwirat never thinks a goal is beyond reach. In her opinion, winning is all about your mindset.
Her team formulates its strategies by interacting directly with customers. Ms. Suwirat is at home in big crowds like universities, government complexes, and flea markets. Her secret to chat up perfect strangers? Empathy.
From door to door to Social
At the height of Thailand’s COVID-19 outbreak in March 2020, her sales strategy no longer worked. This forced dtac’s sales teams to turn crisis into opportunity.
Ms. Suwirat is also aided by the fact that many lucky postpaid numbers are priced just like a regular number. Her team now attracts the highest number of new postpaid customers for dtac.
Ms. Suwirat has boundless energy. She enjoys talking to customers until 1 am, stimulated by the fact that every customer is different.
Naturally, Ms. Suwirat managed to sell three lucky numbers to the dtacblog team during our interview. One hour later, the SIMs were delivered to us and we stepped into a luckier future.